It’s bordering on criminal that the 2010 documentary “Upside Down: The Creation Records Story” still has not been released on DVD and Blu-ray in the U.S., but, for fans not willing to jump through hoops to watch an import Region 2 DVD, the entire film is available on YouTube for your viewing and/or rocking pleasure.

With the long-awaited ‘Upside Down: The Creation Records Story’ making its North American debut last night at South By Southwest, the documentary’s makers have issued a new trailer for the film — now set for DVD/Blu-ray release in the U.K. on May 9.

Alan McGee’s legendary Creation Records label — home to such ’80s and ’90s Brit luminaries as The Jesus and Mary Chain (shown above), Primal Scream, Teenage Fanclub, My Bloody Valentine, The House of Love and Oasis — will be the subject of ‘Upside Down,’ a new documentary expected to hit theaters, DVD and television next year.