The Cure
Tickets went on sale Wednesday for The Cure’s much-anticipated North American tour via a presale managed under Ticketmaster’s Verified Fan system, a rocky experience that left both fans and frontman Robert Smith frustrated by high fees and a lack of access.
Smith wrote two Twitter threads in the last couple days about the experience — see them both in full below — venting his own frustration and detailing the band’s efforts to keep tickets out of the hands of scalpers and off the resale market by using Verified Fan, which he acknowledged “is a far from perfect system.”
“I am just as sickened as you all are by today’s Ticketmaster ‘fees’ debacle,” he wrote in his typical all-caps. “To be very clear: The artist has no way to limit them. I have been asking how they are justified.”
That ire was no doubt fueled by a viral tweet that showed tickets for one of the band’s North American shows had been priced as low as $20 apiece, but the purchase of four of them — for a total of $80 — was accompanied by an additional $92.10 in fees, raising the per-ticket price to $43.
For that particular purchase, the fees exceeded the cost of the tickets — though it should be noted that it’s not just Ticketmaster assessing the fees; nearly half of the fees in this case were charged by the venue. Of course, many venues are owned by Live Nation, which merged with Ticketmaster in 2010.
the cure deliberately kept ticket prices low and @Ticketmaster was like “lol bet” and charges more in fees than the band is for the actual show pic.twitter.com/Ig0U5Ywcpw
— frank costanza’s lawyer (@_carrrmen) March 15, 2023
Fans took to social media to complain about the Verified Fan process, which required Ticketmaster users to preregister for the chance to buy tickets during the presale. Some were sent presale codes in advance that allowed them to get in line, others received codes after the tickets already had gone on sale. And some registered Verified Fan users who were waitlisted never got presale codes at all.
It’s not clear how many of the shows have sold out since only Verified Fan users with codes can access the presales. Smith tweeted that all seats would be made available during the presale. The general on-sales are scheduled for Friday morning, though it’s possible there won’t be tickets left for some shows.
Smith previously had detailed the lengths The Cure were going to keep tickets affordable and to thwart scalpers, including by not using dynamic pricing — “It is a greedy scam — and all artists have the choice not to participate” — and barring the transfer of electronic tickets or their resale at prices above face value, though that’s not possible in New York, Illinois and Colorado, where, according to Ticketmaster, “state law prohibits artists from restricting resale.”
On Wednesday night, Smith tweeted that he’d been informed reseller StubHub had pulled all listings except in New York, Chicago and Denver, or “cities in states that have laws protecting scalpers.”
He added that “there are still tickets available — it’s just a very slow process.”
Smith has encouraged fans in those states who need to resell their tickets to use face value exchanges like twickets.live and cashortrade.org.
Below, read Robert Smith’s tweets about ticket sales and check out The Cure’s tour dates
Thread #1
TM HAVE JUST TOLD ME "ALL tickets for The Cure Shows Of A Lost World Tour will be made available during tomorrow’s Verified Fan Sale" SEEMS THE RESPONSE TO REGISTRATION HAS BEEN PRETTY OVERWHELMING – THANKS! HOWEVER, I REALISE THERE ARE PROBLEMS, SOME MORE REAL THAN OTHERS…
— ROBERT SMITH (@RobertSmith) March 15, 2023
WE HAD FINAL SAY IN ALL OUR TICKET PRICING FOR THIS UPCOMING TOUR, AND DIDN’T WANT THOSE PRICES INSTANTLY AND HORRIBLY DISTORTED BY RESALE – WE WERE TOLD "In North America the resale business is a multi-billion $ industry.
— ROBERT SMITH (@RobertSmith) March 15, 2023
The touts are sophisticated businesses that are expert at acquiring tickets, and the major marketplaces like Vivid, Stubhub and Seatgeek spend tens of millions of dollars on marketing. The touts get an unfair share of tickets and resell them on these marketplaces."
— ROBERT SMITH (@RobertSmith) March 15, 2023
WE WERE TOLD “Ticketmaster's Verified Fan platform has been used more than 400 times to qualify buyers and reduce the % of tickets on the secondary market.
— ROBERT SMITH (@RobertSmith) March 15, 2023
Using Verified Fan scalping is regularly reduced by 80%, with typically fewer than 5% of tickets on the secondary market after a Verified Fan campaign. Listed below are a few of the artists who have effectively used VF to limit resale.”
— ROBERT SMITH (@RobertSmith) March 15, 2023
WE WERE CONVINCED THAT TICKETMASTER'S "Verified Fan Page” AND "Face Value Ticket Exchange” IDEAS COULD HELP US FIGHT THE SCALPERS
— ROBERT SMITH (@RobertSmith) March 15, 2023
(WE DIDN’T AGREE TO THE 'DYNAMIC PRICING' / 'PRICE SURGING’ / ‘PLATINUM TICKET' THING… BECAUSE IT IS ITSELF A BIT OF A SCAM? A SEPARATE CONVERSATION!)
— ROBERT SMITH (@RobertSmith) March 15, 2023
WE KNOW IT IS A FAR FROM PERFECT SYSTEM – BUT THE REALITY IS THAT IF THERE AREN’T ENOUGH TICKETS ONSALE, A NUMBER OF FANS ARE GOING TO MISS OUT WHATEVER SYSTEM WE USE; AT LEAST THIS ONE TRIES TO GET TICKETS INTO THE HANDS OF FANS AT A FAIR PRICE…
— ROBERT SMITH (@RobertSmith) March 15, 2023
…AND/OR WE SHOULD PLAY MORE/BIGGER SHOWS? HA!!! ONWARDS…
— ROBERT SMITH (@RobertSmith) March 15, 2023
WHAT I MEANT BY THIS BIT WAS… I HAD A SEPARATE CONVERSATION ABOUT 'PLATINUM', TO SEE IF I HAD MISUNDERSTOOD SOMETHING… BUT I HADN'T! IT IS A GREEDY SCAM – AND ALL ARTISTS HAVE THE CHOICE NOT TO PARTICIPATE… IF NO ARTISTS PARTICIPATED, IT WOULD CEASE TO EXIST X https://t.co/Kj7hjkRGn1
— ROBERT SMITH (@RobertSmith) March 15, 2023
Thread #2
I AM AS SICKENED AS YOU ALL ARE BY TODAY'S TICKETMASTER 'FEES' DEBACLE. TO BE VERY CLEAR: THE ARTIST HAS NO WAY TO LIMIT THEM. I HAVE BEEN ASKING HOW THEY ARE JUSTIFIED. IF I GET ANYTHING COHERENT BY WAY OF AN ANSWER I WILL LET YOU ALL KNOW. X
— ROBERT SMITH (@RobertSmith) March 16, 2023
I HAVE BEEN TOLD: StubHub has pulled listings in all markets except NY, Chicago, Denver (IE. CITIES IN STATES THAT HAVE LAWS PROTECTING SCALPERS). PLEASE DON'T BUY FROM THE SCALPERS – THERE ARE STILL TICKETS AVAILABLE – IT IS JUST A VERY SLOW PROCESS… X
— ROBERT SMITH (@RobertSmith) March 16, 2023
I WILL BE BACK IF I GET ANYTHING SERIOUS ON THE TM FEES… IN THE MEANTIME, I AM COMPELLED TO NOTE DOWN MY OBVIOUS RECURRING ELEPHANT IN THE ROOM THOUGHT… THAT IF NO-ONE BOUGHT FROM SCALPERS… THEN… X
— ROBERT SMITH (@RobertSmith) March 16, 2023
The Cure 2023 tour dates
May 10: New Orleans, LA — Smoothie King Center
May 12: Houston, TX — Toyota Center
May 13: Dallas, TX — Dos Equis Pavilion
May 14: Austin, TX — Moody Center
May 16: Albuquerque, NM — Isleta Amphitheater
May 18: Phoenix, AZ — Desert Diamond Arena
May 20: San Diego, CA — NICU Amphitheatre
May 23: Los Angeles, CA — Hollywood Bowl
May 24: Los Angeles, CA — Hollywood Bowl
May 25: Los Angeles, CA — Hollywood Bowl
May 27: San Francisco, CA — Shoreline Amphitheatre
June 1: Seattle, WA — Climate Pledge Arena
June 2: Vancouver, BC — Rogers Arena
June 4: Salt Lake City, UT — Vivint Smart Home Arena
June 6: Denver, CO — Fiddler’s Green Amphitheatre
June 8: Minneapolis St. Paul, MN — Xcel Energy Center
June 10: Chicago, IL — United Center
June 11: Cleveland, OH — Blossom Music Center
June 13: Detroit, MI — Pine Knob Music Theatre
June 14: Toronto, ON — Budweiser Stage
June 16: Montreal, QC — Bell Centre
June 18: Boston, MA — Xfinity Center
June 20: New York, NY — Madison Square Garden
June 21: New York, NY — Madison Square Garden
June 22: New York, NY — Madison Square Garden
June 24: Philadelphia, PA — Wells Fargo Center
June 25: Columbia, MD — Merriweather Post Pavilion
June 27: Atlanta, GA — State Farm Arena
June 29: Tampa, FL — Amalie Arena
July 1: Miami, FL — Miami-Dade Arena
PREVIOUSLY ON SLICING UP EYEBALLS
- The Cure’s plan to keep tickets affordable: No dynamic pricing, face-value resale, no transfers
- The Cure announces 30-date “Shows of a Lost World” North American tour
- The Cure’s deluxe reissue of “Wish” to include 21 unreleased demos, “Lost Wishes” EP
- The Cure’s new album “Songs of a Lost World” could be out by September
- Robert Smith says “MY DESIRE TO RELEASE A NEW ALBUM IS OVERWHELMING!”
- The Cure turns Pasadena Daydream into ‘the best day of the summer’ with scorching set
- The absolute best of The Cure: All 225 songs ranked by Slicing Up Eyeballs’ readers
I’m glad Smith is trying to tangle with TM and deal with the issue, but I’m on the waitlist and just feel like I’m in limbo anxiously waiting for updates, not even knowing if the system is working at all.